Skip to Main Content.
Site navigation
Fidelity.com Home
  • Customer Service
  • Profile
  • Open an Account
  • Virtual Assistant
  • Log In
  • Customer Service
  • Profile
  • Open an Account
  • Virtual Assistant
  • Log Out
  • Accounts & Trade
    • Portfolio Log In Required
    • Portfolio
    • AccountPositions Log In Required
    • AccountPositions
    • Trade Log In Required
    • Trade
    • Trading Dashboard Log In Required
    • Trading Dashboard Log In Required
    • Active Trader Pro
    • Transfers
    • Cash Management Log In Required
    • Cash Management
    • Bill Pay Log In Required
    • Bill Pay
    • Full View Log In Required
    • Full View
    • Security Settings Log In Required
    • Security Settings
    • Account Features Log In Required
    • Account Features
    • Statements Log In Required
    • Statements
    • Fidelity Alternative Investments Program Log In Required
    • Tax Forms & Information
    • Retirement Distributions Log In Required
    • Fidelity Rewards+registered trademark Log In Required
    • Fidelity Rewards+registered trademark Log In Required
    • New Account Checklist Log In Required
    • Lending Solutions-Line of Credit Log In Required
    • Refer a Friend
  • Planning & Advice
    • What We Offer
    • Build Your Plan
    • My Goals
    • Financial Basics
    • Building Savings
    • Robo Investing Plus Financial Advice
    • Wealth Management
    • Find an advisor
    • Retirement
    • Life Events
    • Saving & Investing for a Child
    • Charitable Giving
  • News & Research
    • News
    • Wealth Management Insights
    • Watch List Log In Required
    • Quotes
    • Quotes
    • Alerts Log In Required
    • Mutual Funds
    • Stocks
    • Fixed Income, Bonds & CDs
    • ETFs
    • Options
    • Markets & Sectors
    • IPOs
    • Annuities
    • Learning Center
    • Notebook
    • Notebook
  • Investment Products
    • Mutual Funds
    • Retirement & IRAs
    • Stocks and Trading
    • Crypto
    • Direct Indexing
    • Fixed Income, Bonds & CDs
    • ETFs
    • Options
    • Sustainable Investing
    • Cash Management & Credit Cards
    • Managed Accounts
    • 529 College Savings
    • Health Savings Accounts
    • Annuities
    • Life Insurance & Long Term Care
  • Why Fidelity
    • The Fidelity Advantage
    • Planning & Advice
    • Trading
    • Straightforward Pricing
    • Insights & Tools
    • Security & Protection
    • Marketplace Solutions
    • About Fidelity
    • Careers
  • Customer Service
  • Profile
  • Open an Account
  • Virtual Assistant
  • Log In
  • Customer Service
  • Profile
  • Open an Account
  • Virtual Assistant
  • Log Out
Content and data provided by various third parties and Fidelity − Terms of Use
  • Research >
  • Stocks >
  • News & Events >

Stock Details


  • Snapshot
  • Detailed Quote
  • Advanced Chart &
    Technical Analysis Opens in New Window
  • News & Events
  • Compare
  • Analyst Opinions
  • Research Reports
  • Key Statistics
  • Earnings
  • Dividends
  • Ownership & Insiders
  • Financial Statements
  • SEC Filings

RELATED RESOURCES

  • Stock Research Overview
  • Stock Screeners
  • Markets & Sectors
  • Fidelity Learning Center Opens in New Window
Print Format
Change Text Size:
  • Default text sizeA
  • Larger text sizeA
  • Largest text sizeA

New Cheddar Range With a Side of NFTs

BY Business Wire
— 11:09 AM ET 03/07/2022

Papa Johns (PZZA) drops biggest giveaway of 19,840 NFTs with its latest Papa X Cheddar campaign

MILTON KEYNES, England--(BUSINESS WIRE)-- Papa Johns (PZZA), today, drops its first collection of cool and collectable NFTs, also known as non-fungible tokens, as part of the metaverse’s biggest global NFT giveaway.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20220307005664/en/

The NFTs also feature in the second release of Papa Johns’ Papa X Cheddar marketing campaign, to promote its delicious new Cheddar range, launching in several international markets including UAE, Qatar, Spain, Ecuador and El Salvador.

The collection of 19,840 NFTs will drop nine on trend bag designs inspired by the pizza delivery hot bag, on several dates throughout early March. The total number of 19,840 is inspired by the date that Papa Johns (PZZA) was founded in 1984.

With names such as ‘Papa 1984’ and ‘Papa Cheese Melt’, all are available in three brand colourways and feature in the re-run of the Papa X Cheddar film and social campaign.

Marking its first foray into the NFT space, Papa Johns (PZZA) is aiming to gift pizza fans worldwide a slice of the NFT hype. Subject to location*, fans can redeem the must-have meta-fashion accessory via three routes: by scanning a QR code on a pizza box leaflet, scanning a QR code in the delivery confirmation e-mail or clicking onto promotional social media posts by their local Papa Johns (PZZA).

Jo Blundell, Vice President of International Marketing at Papa Johns (PZZA), comments: “There is so much global hype surrounding NFTs right now, but not everyone understands what they are or how to get one. That’s why Papa Johns (PZZA) is delighted to be bringing NFTs into the mainstream, making them available for pizza fans, digital art collectors and meta-professionals alike. In the short time it takes to order a pizza, people can get their hands on one of nine uber-cool NFT hot bag designs.”

The NFTs were created by professional NFT designer Tom Hoff, based in Spain, and artist Ash Sketch from London’s Central Saint Martins, who both took cues from the delivery driver hot bag and last year’s Papa X Cheddar campaign.

This ironic collaboration took one of the world’s favourite cheeses – Cheddar – and elevated it to fashion status with its own streetwear collection. An exclusive range of upcycled delivery driver uniform garments and accessories were sold via international fashion marketplace Depop, in 2021.

The NFT Hot Bags are the second fashion drop from Papa Johns (PZZA), as a limited-edition number of real-world hot bags will be sold via Depop at www.depop.com/nfthotbag, with one available to win on the NFT microsite by one person who redeems an NFT between 1 March - 12 April 2022.

Papa Johns NFT Hot Bags have been minted on Tezos, an energy-efficient blockchain, which means the NFTs are also energy-efficient.

Papa Johns’ new Cheddar range includes delicious new pizzas such as the Cheddar Bacon Cheeseburger and Mexican Carnitas, as well as Cheddar versions of the Papadia. All are available to order via www.papajohns.com or via the app. The available Cheddar range will vary by market.

Notes to editors

*The NFT redemption mechanic varies between markets, local redemption details will be posted on Papa Johns’ websites and/or social media channels.

For more information regarding the free NFT Hot Bag giveaway, pictures or interviews please contact claire@highlightpr.co.uk or natalie@highlightpr.co.uk

For more information about any of the items available on the Papa Johns’ menu, please visit PapaJohns.com.

About Papa Johns (PZZA)

Papa Johns International, Inc. (PZZA) opened its doors in 1984 with one goal in mind: BETTER INGREDIENTS. BETTER PIZZA.® Papa Johns (PZZA) believes that using high quality ingredients leads to superior quality pizzas. Its original dough is made of only six ingredients and is fresh, never frozen. Papa Johns (PZZA) tops its pizzas with real cheese made from mozzarella, pizza sauce made with vine-ripened tomatoes that go from vine to can in the same day and meat free of fillers. It was the first national pizza delivery chain to announce the removal of artificial flavors and synthetic colors from its entire food menu. Papa Johns (PZZA) is headquartered in Louisville, Ky. and is the world’s third-largest pizza delivery company with more than 5,500 restaurants in 50 countries and territories as of Sept. 26, 2021. For more information about the Company or to order pizza online, visit www.PapaJohns.com or download the Papa Johns (PZZA) mobile app for iOS or Android.

View source version on businesswire.com: https://www.businesswire.com/news/home/20220307005664/en/

Source: Papa Johns International, Inc. (PZZA)

More PZZA News

PZZA has no more news
Fidelity Investments. Copyright 1998–2022 FMR LLC. 
All rights reserved. 

  • Terms of Use|
  • Privacy|
  • Security|
  • Site Map 
Close