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Oral Hygiene Market share to register a growth of USD 12.16 Bn at a CAGR of 4.75%| Demand for teeth whitening products and mouthwash to boost market growth | Technavio

NEW YORK, April 27, 2022 /PRNewswire/ -- The Oral Hygiene Market share is estimated to grow by USD 12.16 billion from 2021 to 2026. Factors such as the demand for teeth whitening products and mouthwash and the increase in demand for natural and organic oral hygiene products are significantly driving the Oral Hygiene Market.

Technavio has announced its latest market research report titled Oral Hygiene Market by Distribution Channel, Product, and Geography - Forecast and Analysis 2022-2026

Our research report on "Oral Hygiene Market by Distribution Channel, Product, and Geography - Forecast and Analysis 2022-20265" has extensively covered factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the market share during the forecast period.

Oral Hygiene Market report key highlights

  • Estimated year-on-year growth rate: 3.67%
  • Key Consumer Region & contribution: Europe at 33%
  • Key Market Segmentation:
    • Distribution Channel - Offline and online
    • Product - Primary oral hygiene products and secondary oral hygiene products
    • Geography - Europe, North America, APAC, South America, Middle East, and Africa

Oral Hygiene Market Scope

Report Coverage

Details

Page number

120

Base year

2021

Forecast period

2022-2026

Growth momentum & CAGR

Accelerate at a CAGR of 4.75%

Market growth 2022-2026

$ 12.16 billion

Market structure

Fragmented

YoY growth (%)

3.67

Regional analysis

Europe, North America, APAC, South America, and Middle East and Africa

Performing market contribution

Europe at 33%

Key consumer countries

US, China, Japan, Germany, and UK

Competitive landscape

Leading companies, Competitive strategies, Consumer engagement scope

Key companies profiled

3M Corp., Amway Corp., Church and Dwight Co. Inc., Colgate-Palmolive Co., Dentaid, Dr. Fresh LLC, GC Corp., GlaxoSmithKline Plc, GoSmile LLC, Henkel AG and Co. KGaA, Himalaya Global Holdings Ltd., Johnson and Johnson, Koninklijke Philips NV, Lion Corp., Prestige Consumer Healthcare Inc., Sanofi SA, Sunstar Suisse SA, The Procter and Gamble Co., Unilever PLC, and Kao Specialties Americas LLC

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

Do reach out to our analysts for more customized reports as per needs. Speak to our Analyst now!

Oral Hygiene Market Trend

  • Increase in demand for natural and organic oral hygiene products

    Due to increased concerns about personal health and dental cleanliness, the worldwide oral hygiene market is seeing an increase in demand for natural and organic oral hygiene products. Furthermore, the use of natural and organic products is becoming increasingly popular in the BPC industry. Oral hygiene is important for everyone since disorders including throat and oral cancer, tooth decay, cavities, and other oral-related ailments can have a negative impact on one's health.

    As a result, customers are becoming more aware of the need of using natural and organic oral hygiene products. The worldwide oral hygiene market may be propelled by the trend of adopting natural and organic oral hygiene products.

Oral Hygiene Market Challenge

  •  Homemade remedies and alternative products adoption

    A country's rural population is one of the most important consumer bases for oral hygiene vendors. Traditional oral care home remedies are still used in these pockets, however. This reduces the volume of oral care items sold in these areas, impacting the market further. As a result, players in the oral hygiene market take steps to raise awareness about modern oral hygiene habits, which can help them gain a larger customer base and increase revenue. The leaves of this plant are used to clean teeth and preserve oral health in rural places.

    As a result, vendors find it difficult to persuade potential clients to use other oral hygiene goods like toothbrushes and toothpaste. The adoption of alternative oral care products among the rural population in developing countries may limit the market growth.

Get the latest Sample Report for extensive insights on key market Drivers, Trends, and Challenges influencing the Oral Hygiene Market.

Key Market Vendors Insights

The Oral Hygiene Market is fragmented, and the vendors are deploying various organic and inorganic strategies to compete in the market.

Some of the key market vendors are:

  • 3M Corp.
  • Amway Corp.
  • Church and Dwight Co. Inc.
  • Colgate-Palmolive Co.
  • Dentaid
  • Dr. Fresh LLC
  • GC Corp.
  • GlaxoSmithKline Plc
  • GoSmile LLC
  • Henkel AG and Co. KGaA
  • Himalaya Global Holdings Ltd.
  • Johnson and Johnson
  • Koninklijke Philips NV
  • Lion Corp.
  • Prestige Consumer Healthcare Inc.
  • Sanofi SA
  • Sunstar Suisse SA
  • The Procter and Gamble Co.
  • Unilever PLC
  • Kao Specialties Americas LLC

For more detailed highlights on products offerings and the growth strategies adopted by other vendors, Download Sample Report

  • Key Segment Analysis by Distribution Channel
    • Offline

      The offline sector will gain considerable market share in oral hygiene. Supermarkets, convenience stores, and warehouse clubs are all examples of hypermarkets. This segment's retail establishments have a broad reach, which helps suppliers develop their customer base by providing several discounts and offers. They also sell a variety of oral care items under various brands and kinds.      
    • Online

Regional Market Analysis

Europe will account for 33% of the market's growth. In Europe, the key markets for oral hygiene are Germany and the United Kingdom. The market in this region will grow at a slower rate than the markets in North America, Asia, and South America. Oral hygiene market expansion in Europe would be aided by the maturing personal care products market over the forecast period.

Request our latest sample for additional highlights and key segments that are expected to impact the market during the forecast period.

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Table of Contents

1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Global Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by Distribution Channel
    • Exhibit 06: Executive Summary – Chart on Market Segmentation by Product
    • Exhibit 07: Executive Summary – Chart on Incremental Growth
    • Exhibit 08: Executive Summary – Data Table on Incremental Growth
    • Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 10: Parent market
    • Exhibit 11: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 12: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 13: Market segments
  • 3.3 Market size 2021
  • 3.4 Market outlook: Forecast for 2021-2026
    • Exhibit 14: Chart on Global - Market size and forecast 2021-2026 ($ million)
    • Exhibit 15: Data Table on Global - Market size and forecast 2021-2026 ($ million)
    • Exhibit 16: Chart on Global Market: Year-over-year growth 2021-2026 (%)
    • Exhibit 17: Data Table on Global Market: Year-over-year growth 2021-2026 (%)

4 Five Forces Analysis

  • 4.1 Five forces summary
    • Exhibit 18: Five forces analysis - Comparison between2021 and 2026
  • 4.2 Bargaining power of buyers
    • Exhibit 19: Chart on Bargaining power of buyers – Impact of key factors 2021 and 2026
  • 4.3 Bargaining power of suppliers
    • Exhibit 20: Bargaining power of suppliers – Impact of key factors in 2021 and 2026
  • 4.4 Threat of new entrants
    • Exhibit 21: Threat of new entrants – Impact of key factors in 2021 and 2026
  • 4.5 Threat of substitutes
    • Exhibit 22: Threat of substitutes – Impact of key factors in 2021 and 2026
  • 4.6 Threat of rivalry
    • Exhibit 23: Threat of rivalry – Impact of key factors in 2021 and 2026
  • 4.7 Market condition
    • Exhibit 24: Chart on Market condition - Five forces 2021 and 2026

5 Market Segmentation by Distribution Channel

  • 5.1 Market segments
    • Exhibit 25: Chart on Distribution Channel - Market share 2021-2026 (%)
    • Exhibit 26: Data Table on Distribution Channel - Market share 2021-2026 (%)
  • 5.2 Comparison by Distribution Channel
    • Exhibit 27: Chart on Comparison by Distribution Channel
    • Exhibit 28: Data Table on Comparison by Distribution Channel
  • 5.3 Offline - Market size and forecast 2021-2026
    • Exhibit 29: Chart on Offline - Market size and forecast 2021-2026 ($ million)
    • Exhibit 30: Data Table on Offline - Market size and forecast 2021-2026 ($ million)
    • Exhibit 31: Chart on Offline - Year-over-year growth 2021-2026 (%)
    • Exhibit 32: Data Table on Offline - Year-over-year growth 2021-2026 (%)
  • 5.4 Online - Market size and forecast 2021-2026
    • Exhibit 33: Chart on Online - Market size and forecast 2021-2026 ($ million)
    • Exhibit 34: Data Table on Online - Market size and forecast 2021-2026 ($ million)
    • Exhibit 35: Chart on Online - Year-over-year growth 2021-2026 (%)
    • Exhibit 36: Data Table on Online - Year-over-year growth 2021-2026 (%)
  • 5.5 Market opportunity by Distribution Channel
    • Exhibit 37: Market opportunity by Distribution Channel ($ million)

6 Market Segmentation by Product

  • 6.1 Market segments
    • Exhibit 38: Chart on Product - Market share 2021-2026 (%)
    • Exhibit 39: Data Table on Product - Market share 2021-2026 (%)
  • 6.2 Comparison by Product
    • Exhibit 40: Chart on Comparison by Product
    • Exhibit 41: Data Table on Comparison by Product
  • 6.3 Primary oral hygiene products - Market size and forecast 2021-2026
    • Exhibit 42: Chart on Primary oral hygiene products - Market size and forecast 2021-2026 ($ million)
    • Exhibit 43: Data Table on Primary oral hygiene products - Market size and forecast 2021-2026 ($ million)
    • Exhibit 44: Chart on Primary oral hygiene products - Year-over-year growth 2021-2026 (%)
    • Exhibit 45: Data Table on Primary oral hygiene products - Year-over-year growth 2021-2026 (%)
  • 6.4 Secondary oral hygiene products - Market size and forecast 2021-2026
    • Exhibit 46: Chart on Secondary oral hygiene products - Market size and forecast 2021-2026 ($ million)
    • Exhibit 47: Data Table on Secondary oral hygiene products - Market size and forecast 2021-2026 ($ million)
    • Exhibit 48: Chart on Secondary oral hygiene products - Year-over-year growth 2021-2026 (%)
    • Exhibit 49: Data Table on Secondary oral hygiene products - Year-over-year growth 2021-2026 (%)
  • 6.5 Market opportunity by Product
    • Exhibit 50: Market opportunity by Product ($ million)

7 Customer Landscape

  • 7.1 Customer landscape overview
    • Exhibit 51: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

8 Geographic Landscape

  • 8.1 Geographic segmentation
    • Exhibit 52: Chart on Market share by geography 2021-2026 (%)
    • Exhibit 53: Data Table on Market share by geography 2021-2026 (%)
  • 8.2 Geographic comparison
    • Exhibit 54: Chart on Geographic comparison
    • Exhibit 55: Data Table on Geographic comparison
  • 8.3 Europe - Market size and forecast 2021-2026
    • Exhibit 56: Chart on Europe - Market size and forecast 2021-2026 ($ million)
    • Exhibit 57: Data Table on Europe - Market size and forecast 2021-2026 ($ million)
    • Exhibit 58: Chart on Europe - Year-over-year growth 2021-2026 (%)
    • Exhibit 59: Data Table on Europe - Year-over-year growth 2021-2026 (%)
  • 8.4 North America - Market size and forecast 2021-2026
    • Exhibit 60: Chart on North America - Market size and forecast 2021-2026 ($ million)
    • Exhibit 61: Data Table on North America - Market size and forecast 2021-2026 ($ million)
    • Exhibit 62: Chart on North America - Year-over-year growth 2021-2026 (%)
    • Exhibit 63: Data Table on North America - Year-over-year growth 2021-2026 (%)
  • 8.5 APAC - Market size and forecast 2021-2026
    • Exhibit 64: Chart on APAC - Market size and forecast 2021-2026 ($ million)
    • Exhibit 65: Data Table on APAC - Market size and forecast 2021-2026 ($ million)
    • Exhibit 66: Chart on APAC - Year-over-year growth 2021-2026 (%)
    • Exhibit 67: Data Table on APAC - Year-over-year growth 2021-2026 (%)
  • 8.6 South America - Market size and forecast 2021-2026
    • Exhibit 68: Chart on South America - Market size and forecast 2021-2026 ($ million)
    • Exhibit 69: Data Table on South America - Market size and forecast 2021-2026 ($ million)
    • Exhibit 70: Chart on South America - Year-over-year growth 2021-2026 (%)
    • Exhibit 71: Data Table on South America - Year-over-year growth 2021-2026 (%)
  • 8.7 Middle East and Africa - Market size and forecast 2021-2026
    • Exhibit 72: Chart on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
    • Exhibit 73: Data Table on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
    • Exhibit 74: Chart on Middle East and Africa - Year-over-year growth 2021-2026 (%)
    • Exhibit 75: Data Table on Middle East and Africa - Year-over-year growth 2021-2026 (%)
  • 8.8 US - Market size and forecast 2021-2026
    • Exhibit 76: Chart on US - Market size and forecast 2021-2026 ($ million)
    • Exhibit 77: Data Table on US - Market size and forecast 2021-2026 ($ million)
    • Exhibit 78: Chart on US - Year-over-year growth 2021-2026 (%)
    • Exhibit 79: Data Table on US - Year-over-year growth 2021-2026 (%)
  • 8.9 China - Market size and forecast 2021-2026
    • Exhibit 80: Chart on China - Market size and forecast 2021-2026 ($ million)
    • Exhibit 81: Data Table on China - Market size and forecast 2021-2026 ($ million)
    • Exhibit 82: Chart on China - Year-over-year growth 2021-2026 (%)
    • Exhibit 83: Data Table on China - Year-over-year growth 2021-2026 (%)
  • 8.10 Germany - Market size and forecast 2021-2026
    • Exhibit 84: Chart on Germany - Market size and forecast 2021-2026 ($ million)
    • Exhibit 85: Data Table on Germany - Market size and forecast 2021-2026 ($ million)
    • Exhibit 86: Chart on Germany - Year-over-year growth 2021-2026 (%)
    • Exhibit 87: Data Table on Germany - Year-over-year growth 2021-2026 (%)
  • 8.11 Japan - Market size and forecast 2021-2026
    • Exhibit 88: Chart on Japan - Market size and forecast 2021-2026 ($ million)
    • Exhibit 89: Data Table on Japan - Market size and forecast 2021-2026 ($ million)
    • Exhibit 90: Chart on Japan - Year-over-year growth 2021-2026 (%)
    • Exhibit 91: Data Table on Japan - Year-over-year growth 2021-2026 (%)
  • 8.12 UK - Market size and forecast 2021-2026
    • Exhibit 92: Chart on UK - Market size and forecast 2021-2026 ($ million)
    • Exhibit 93: Data Table on UK - Market size and forecast 2021-2026 ($ million)
    • Exhibit 94: Chart on UK - Year-over-year growth 2021-2026 (%)
    • Exhibit 95: Data Table on UK - Year-over-year growth 2021-2026 (%)
  • 8.13 Market opportunity by geography
    • Exhibit 96: Market opportunity by geography ($ million)

9 Drivers, Challenges, and Trends

  • 9.1 Market drivers
  • 9.2 Market challenges
  • 9.3 Impact of drivers and challenges
    • Exhibit 97: Impact of drivers and challenges in 2021 and 2026
  • 9.4 Market trends

10 Vendor Landscape

  • 10.1 Overview
  • 10.2 Vendor landscape
    • Exhibit 98: Overview on Criticality of inputs and Factors of differentiation
  • 10.3 Landscape disruption
    • Exhibit 99: Overview on factors of disruption
  • 10.4 Industry risks
    • Exhibit 100: Impact of key risks on business

11 Vendor Analysis

  • 11.1 Vendors covered
    • Exhibit 101: Vendors covered
  • 11.2 Market positioning of vendors
    • Exhibit 102: Matrix on vendor position and classification
  • 11.3 Amway Corp.
    • Exhibit 103: Amway Corp. - Overview
    • Exhibit 104: Amway Corp. - Business segments
    • Exhibit 105: Amway Corp. - Key news
    • Exhibit 106: Amway Corp. - Key offerings
    • Exhibit 107: Amway Corp. - Segment focus
  • 11.4 Church and Dwight Co. Inc.
    • Exhibit 108: Church and Dwight Co. Inc. - Overview
    • Exhibit 109: Church and Dwight Co. Inc. - Business segments
    • Exhibit 110: Church and Dwight Co. Inc. - Key news
    • Exhibit 111: Church and Dwight Co. Inc. - Key offerings
    • Exhibit 112: Church and Dwight Co. Inc. - Segment focus
  • 11.5 Colgate-Palmolive Co.
    • Exhibit 113: Colgate-Palmolive Co. - Overview
    • Exhibit 114: Colgate-Palmolive Co. - Business segments
    • Exhibit 115: Colgate-Palmolive Co. - Key news
    • Exhibit 116: Colgate-Palmolive Co. - Key offerings
    • Exhibit 117: Colgate-Palmolive Co. - Segment focus
  • 11.6 GC Corp.
    • Exhibit 118: GC Corp. - Overview
    • Exhibit 119: GC Corp. - Product / Service
    • Exhibit 120: GC Corp. - Key offerings
  • 11.7 GlaxoSmithKline Plc
    • Exhibit 121: GlaxoSmithKline Plc - Overview
    • Exhibit 122: GlaxoSmithKline Plc - Business segments
    • Exhibit 123: GlaxoSmithKline Plc - Key news
    • Exhibit 124: GlaxoSmithKline Plc - Key offerings
    • Exhibit 125: GlaxoSmithKline Plc - Segment focus
  • 11.8 GoSmile LLC
    • Exhibit 126: GoSmile LLC - Overview
    • Exhibit 127: GoSmile LLC - Product / Service
    • Exhibit 128: GoSmile LLC - Key offerings
  • 11.9 Henkel AG and Co. KGaA
    • Exhibit 129: Henkel AG and Co. KGaA - Overview
    • Exhibit 130: Henkel AG and Co. KGaA - Business segments
    • Exhibit 131: Henkel AG and Co. KGaA - Key news
    • Exhibit 132: Henkel AG and Co. KGaA - Key offerings
    • Exhibit 133: Henkel AG and Co. KGaA - Segment focus
  • 11.10 Johnson and Johnson
    • Exhibit 134: Johnson and Johnson - Overview
    • Exhibit 135: Johnson and Johnson - Business segments
    • Exhibit 136: Johnson and Johnson - Key news
    • Exhibit 137: Johnson and Johnson - Key offerings
    • Exhibit 138: Johnson and Johnson - Segment focus
  • 11.11 The Procter and Gamble Co.
    • Exhibit 139: The Procter and Gamble Co. - Overview
    • Exhibit 140: The Procter and Gamble Co. - Business segments
    • Exhibit 141: The Procter and Gamble Co. - Key news
    • Exhibit 142: The Procter and Gamble Co. - Key offerings
    • Exhibit 143: The Procter and Gamble Co. - Segment focus
  • 11.12 Unilever PLC
    • Exhibit 144: Unilever PLC - Overview
    • Exhibit 145: Unilever PLC - Business segments
    • Exhibit 146: Unilever PLC - Key news
    • Exhibit 147: Unilever PLC - Key offerings
    • Exhibit 148: Unilever PLC - Segment focus

12 Appendix

  • 12.1 Scope of the report
  • 12.2 Inclusions and exclusions checklist
    • Exhibit 149: Inclusions checklist
    • Exhibit 150: Exclusions checklist
  • 12.3 Currency conversion rates for US$
    • Exhibit 151: Currency conversion rates for US$
  • 12.4 Research methodology
    • Exhibit 152: Research methodology
    • Exhibit 153: Validation techniques employed for market sizing
    • Exhibit 154: Information sources
  • 12.5 List of abbreviations
    • Exhibit 155: List of abbreviations

About Technavio

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