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Soft Drinks Market: 35% of Growth to Originate from APAC | By Product and Geography | Market Size, Share, Trends Analysis, and Segment Forecasts 2021-2025

NEW YORK, May 19, 2022 /PRNewswire/ -- The Soft Drinks Market value is set to grow by USD 455.17 billion, progressing at a CAGR of 8.67% from 2020 to 2025, as per the latest report by Technavio. The market is segmented by product (carbonated soft drinks, juices and juice concentrates, bottled water, RTD tea and coffee, and others) and geography (North America, Europe, APAC, South America, and MEA).

Technavio has announced its latest market research report titled
 Soft Drinks Market by Product and Geography - Forecast and Analysis 2021-2025

Moreover, the product innovations is notably driving the soft drinks market growth and strengthening distribution networks and collaborations will be considered a key trend of the market.

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Soft Drinks Market: Regional Analysis

35% of the market's growth will originate from APAC during the forecast period. China and Japan are the key markets for soft drinks in APAC. Market growth in this region will be faster than the growth of the market in other regions. The low availability of high-quality drinking water will facilitate the soft drinks market growth in APAC over the forecast period. 

Soft Drinks Market: Segmentation Analysis

The soft drinks market share growth by the carbonated soft drinks segment will be significant during the forecast period. Players have been working on mitigating the negative image of carbonated soft drinks by introducing products that do not have sugar and are low in calories, such as diet or low-calorie soft drinks. This will drive the market growth through this segment in the coming years.

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Some of the Key Topics Covered in the Report Include:

  • Market Driver

One of the key factors driving growth in the soft drinks market is product innovations. Players are continuously innovating their products in terms of ingredients, formulation, packaging, and other aspects to increase sales. Vendors are introducing products with added benefits, owing to the potential of the growing health and wellness trend among consumers.PepsiCo launched three new cola flavors that use a combination of sugar, acesulfame K, and aspartame, and claim to reduce the sugar content in the product by about 50%.  

Market Trend

Strengthening distribution networks and collaborations is another major factor supporting the soft drinks market share growth. Vendors have been focusing on collaborating with each other to market their products with greater efficiency. The rapid infrastructure development has given traction to the growth of organized retailers which have proven to be effective distribution channels for vendors operating in the soft drinks market while providing consumers with easy access to such products.

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Vendor Landscape

The report analyzes the market's competitive landscape and offers information on several market vendors, including:

  • Danone SA
  • Keurig Dr Pepper Inc.
  • Monster Beverage Corp.
  • Nestle SA
  • PepsiCo Inc.
  • Red Bull GmbH
  • Refresco Group BV
  • Suntory Holdings Ltd.
  • The Coca-Cola Co.
  • The Kraft Heinz Co.

The soft drinks market is fragmented and the vendors are deploying organic and inorganic growth strategies to compete in the market.

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Related Reports Include:

Tonic Water Market by Application and Geography - Forecast and Analysis 2022-2026: The predicted growth of the tonic water market share from 2021 to 2026 is USD 617.62 million at a progressing CAGR of 6.25%. To get more exclusive research insights: Download Our Sample Report

Caffeine-based Drinks Market by Product and Geography - Forecast and Analysis 2022-2026: The caffeine-based drinks market share is expected to increase by USD 194.28 billion from 2021 to 2026, and the market's growth momentum will accelerate at a CAGR of 7.55%. To get more exclusive research insights: Download Our Sample Report

Soft Drinks Market Scope

Report Coverage


Page number


Base year


Forecast period


Growth momentum & CAGR

Accelerate at a CAGR of 8.67%

Market growth 2021-2025

$ 455.17 billion

Market structure


YoY growth (%)


Regional analysis

North America, Europe, APAC, South America, and MEA

Performing market contribution

APAC at 35%

Key consumer countries

US, China, Germany, UK, and Japan

Competitive landscape

Leading companies, competitive strategies, consumer engagement scope

Companies profiled

Danone SA, Keurig Dr Pepper Inc., Monster Beverage Corp., Nestle SA, PepsiCo Inc., Red Bull GmbH, Refresco Group BV, Suntory Holdings Ltd., The Coca-Cola Co., and The Kraft Heinz Co.

Market Dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and future consumer dynamics, market condition analysis for forecast period,

Customization preview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

Table of Contents

Executive Summary

Market Landscape

  • Market ecosystem
  • Value chain analysis

Market Sizing

  • Market definition
  • Market segment analysis
  • Market size 2020
  • Market outlook: Forecast for 2020 - 2025

Five Forces Analysis

  • Bargaining power of buyers
  • Bargaining power of suppliers
  • Threat of new entrants
  • Threat of substitutes
  • Threat of rivalry
  • Market condition

Market Segmentation by Product

  • Market segments
  • Comparison by Product
  • Carbonated soft drinks - Market size and forecast 2020-2025
  • Juices and juice concentrates - Market size and forecast 2020-2025
  • Bottled water - Market size and forecast 2020-2025
  • RTD tea and coffee - Market size and forecast 2020-2025
  • Others - Market size and forecast 2020-2025
  • Market opportunity by Product

Customer landscape

Geographic Landscape

  • Geographic segmentation
  • Geographic comparison
  • North America - Market size and forecast 2020-2025
  • Europe - Market size and forecast 2020-2025
  • APAC - Market size and forecast 2020-2025
  • South America - Market size and forecast 2020-2025
  • MEA - Market size and forecast 2020-2025
  • Key leading countries
  • Market opportunity by geography
  • Market drivers
  • Market challenges
  • Market trends

Vendor Landscape

  • Overview
  • Vendor landscape
  • Landscape disruption

Vendor Analysis

  • Vendors covered
  • Market positioning of vendors
  • Danone SA
  • Keurig Dr Pepper Inc.
  • Monster Beverage Corp.
  • Nestle SA
  • PepsiCo Inc.
  • Red Bull GmbH
  • Refresco Group BV
  • Suntory Holdings Ltd.
  • The Coca-Cola Co.
  • The Kraft Heinz Co.


  • Scope of the report
  • Currency conversion rates for US$
  • Research methodology
  • List of abbreviations

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio's report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio's comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.


Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200

Technavio (PRNewsfoto/Technavio)

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