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VTEX Customers Globally Experience 33% GMV Growth in November, Outperforming the Ecommerce MarketNovember GMV performance demonstrates the resiliency of the VTEX (VTEX) customer base, despite challenging macro conditions
This November, VTEX (VTEX) witnessed a significant GMV increase in verticals such as electronics (+47% YoY), grocery (+45% YoY) and apparel & accessories (+40% YoY) in the more than 38 countries where it currently operates. This is a result of the increase in penetration of ecommerce as well as the influence of FIFA's World Cup — which led to an even higher growth in categories such as sports & fitness (+55% YoY) and food & beverage (+45% YoY). VTEX (VTEX) demonstrated the resiliency of its business model by outpacing the market, despite a challenging macroeconomic environment that resulted in a Black Friday performance below the company's expectations. "Retailers and brands have gone through a lot over the past couple of years. Customer acquisition costs shot to the roof, supply chain challenges caused inventory chaos, and now inflation is also squeezing merchant's margins," says "We are no longer in the era of 'growth at all costs' — now it's all about choosing your bets and testing them quickly," concludes Gomide de Faria. "When customer acquisition cost is high — you need to run new engagement strategies to keep your existing customers coming back — like live streaming events." VTEX (VTEX) saw an increase in the adoption of Live Shopping and Conversational Commerce solutions before Black Friday — as merchants extended their customer engagement strategies throughout November. VTEX (VTEX)
Along with the global sales growth, VTEX (VTEX) platform has also delivered scalability, reliability, and security, giving peace of mind for its customers with 100% uptime during Black Friday and Cyber Monday week. About VTEX (VTEX) VTEX (VTEX) is the enterprise digital commerce platform where global brands and retailers run their world of commerce. VTEX (VTEX) puts its customers' business on a fast path to growth with a complete Commerce, Marketplace, and OMS solution. VTEX (VTEX) helps global companies build, manage and deliver native and advanced B2B, B2C, and Marketplace commerce experiences with unprecedented time-to-market and without complexity. Forward-looking Statements This press release contains forward-looking information and forward-looking statements within the meaning of applicable securities laws ("forward-looking statements"), including statements with regard to commerce trends. Words such as "expects", "anticipates" and "intends" or similar expressions are intended to identify forward-looking statements. These forward-looking statements are subject to the inherent uncertainties in predicting future results and conditions and no assurance can be given that these trends will continue. VTEX (VTEX) undertakes no obligation to publicly update or revise any forward-looking statements, whether as a result of new information, future events or otherwise, except as may be required by law. VTEX IR Contact VTEX Press Contact
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